{"product_id":"american-crew-firm-hold-styling-gel-390ml","title":"American Crew Firm Hold Styling Gel 390ml","description":"\u003cp\u003eA clear gel that sets without the crunch — the kind you can run your fingers through without your hair turning into a helmet. Firm hold means it actually keeps a shape, but it softens as you move, so you're not walking around with a sculpted head at 6pm.\u003c\/p\u003e\u003cp\u003e390ml tube. Work it through damp hair and style as normal. Washes out clean and doesn't build up over repeated days, which matters if you're using it daily.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":57392590586233,"sku":"A464185","price":20.99,"currency_code":"GBP","in_stock":false}],"url":"https:\/\/www.checkoutbeauty.com\/products\/american-crew-firm-hold-styling-gel-390ml","provider":"Checkout Beauty","version":"1.0","type":"link"}