🔒 100% Authentic Wella – sourced from authorised distributors, backed by our Money Back Guarantee.
A 6% 20 volume developer — the workhorse for permanent colour on natural or lightly pre-coloured hair. This isn't a lifting developer; it's the one that opens the hair enough for colour molecules to settle without frying the lot. The 1000ml bottle is built for mixing, not guesswork.
Use a 1:2 ratio with Wella colour or a compatible permanent dye. Twenty volume holds steady through processing — you're not fighting oxidation fade mid-application. Keep the bottle sealed between uses; once opened, it starts losing potency within weeks.
UK
• Royal Mail 48h – £3.50
• Royal Mail 48h (Free on orders £65+)
• Royal Mail 24h – £4.63
• Royal Mail Next Day (Signed) – £5.19
Europe
• Standard (2–11 business days) – £14.99
International
• Standard (3–17 business days) – £23.99
USA
- Temporary price - due to current custom taxes unfortanelty we have to raise delivery prices to USA - $80
We aim to dispatch 2/3 working days depending on when you order. International customers are responsible for any taxes or duties.
We have a 30-day return policy, which means you have 30 days after receiving your item to request a return.
To be eligible for a return, your item must be in the same condition that you received it, unworn or unused, with tags, and in its original packaging. You’ll also need the receipt or proof of purchase.
